Marketing

A man sitting at a laptop wondering why his Facebook Ads aren't working

3 Reasons your Facebook Ads aren’t working

by Lauren Woods • December 11, 2023
Three Reasons your Facebook Ads aren't Working Facebook is one of the most popular social media platforms with over 2 billion monthly active users. This makes it an ideal platform for businesses to reach their target audience. With Facebook Ads, businesses can create adverts that can help increase brand awareness, drive traffic, and generate leads [...]

Christmas themed drinks

Christmas Marketing Ideas for your Food & Drink Business

by Lauren Woods • November 13, 2023
Christmas Christmas Marketing Ideas for your Food & Drink Business  Twas the month before Christmas, and all through the business, not a creature was stirring, not even the marketing executive. The website was quiet, with no new blogs in sight, and the social media accounts were neglected with no updates that night.... Awful adaptations aside, As [...]

A person using a phone with a black friday deal on the screen

Should I offer Black Friday deals?

by Lauren Woods • October 31, 2023
Black Friday Should I offer Black Friday deals? Black Friday, an annual shopping extravaganza, has become a global phenomenon over the years. Originally an American holiday that marked the beginning of the Christmas shopping season, Black Friday celebrated worldwide, including in the UK. With recent years seeing further growth in the phenomenon, with the day [...]

Donuts with Halloween decorations

Halloween Marketing Campaigns that aren’t so Spooky!

by Lauren Woods • October 16, 2023
Halloween Halloween Marketing Campaigns that aren't so Spooky! Halloween is just around the corner, and if you run a business, it's the perfect time to get creative and start planning some marketing campaigns. With so much potential for fun and spooky themes, there are plenty of ways to engage with your audience and attract new [...]

A man pouring coffee beans into a bag for his coffee brand

How to Grow a Coffee Brand Online

by Lauren Woods • September 29, 2023
International Coffee Day How to Grow a Coffee Brand Online Wake up and smell the coffee – It's almost International Coffee Day!  Celebrated each year on October 1, International Coffee Day is a great excuse for coffee enthusiasts around the world to enjoy their favourite hot beverage. Whether you're a coffee roaster or a cafe [...]

A young woman talking into a microphone and using her computer for a podcast

International Podcast Day: The rise of podcasts

by Lauren Woods • September 25, 2023
International Podcast Day The Rise of the Podcast International Podcast Day is celebrated every year on September 30th to recognize the power of podcasts in the world of media and entertainment. Since its inception in 2014, the day has served as an opportunity to celebrate the growing popularity of podcasts and the significant impact they [...]

A stack of printed brochures

Digital vs print marketing: What’s the difference?

by Lauren Woods • July 17, 2023
What's the difference? Digital vs Print Marketing Are you putting together your business strategy and wondering whether print or digital marketing is better for your business? Well, you're not alone! In this blog we’ll explore the differences between these two methods to help you decide which is best for you.  Print Marketing  What Is print [...]

Growing your chocolate retail business online

by Lauren Woods • July 3, 2023
World Chocolate Day Growing your chocolate retail business online  Hey there, chocolate lovers! Did you know that July 7th is World Chocolate Day? That's right, it's the day where we celebrate all things chocolatey and indulge in our sweetest cravings.  If you're a chocolatier or currently running a chocolate shop, you've already got a head [...]

Social media ideas for your drinks business on world cocktail day

Social media ideas for your drinks business

by Lauren Woods • May 9, 2023
World Cocktail Day 2023 Showcasing your drinks business on social media If you’re an drinks brand, you know that World Cocktail Day 2023 is right around the corner. This is a great opportunity to shout about your brand online and get in front of all those cocktail connoisseurs out there!   If you're  looking to [...]

National Pet Day

Boosting your pet business using digital marketing

by Lauren Woods • April 10, 2023
National Pet Day Boosting your Pet Business using Digital Marketing Happy National Pet Day! A day when pet lovers across the UK celebrate the love for our furry friends, whether that be through an extended trip to the park, extra cuddles or a present or two for our beloved pets to enjoy. If you’re currently [...]